The Connections Warren Watchung Edition April/May 2021

THE WARREN-WATCHUNG CONNECTION PAGE 12 APRIL - MAY 2021 theconnectionsnj.com www.1800printme.com OUR HISTORY > 30+ YEARS > AWARD-WINNING > ALWAYS EVOLVING OUR STRATEGIES > BRAND & INTEGRATED MARKETING > DESIGN | CONTENT | ENGAGEMENT > PROJECT MANAGEMENT www.graphicimagery.com 556 B Central Avenue • New Providence, NJ 908.755.2882 CREATIVITY IN MOTION OUR METHODOLOGY > PRINT | VARIABLE DATA | DIRECT MAIL > DIGITAL | VIDEO | SOCIAL | WEB > ARCHITECTURAL MURALS | CAMPUS GRAPHICS > SWAG | GIFT FULFILLMENT > EVENT MARKETING SOLUTIONS OUR PROMISE > ON TIME | ON BUDGET Today’s creative agency has to constantly be in motion. Come to think of it…yesterday’s agency had to learn to adapt too! Market- ing is not a set science, it requires continuous evolution of budget, technology…and plans. Graphic Imagery began in 1988 with less than one thou- sand dollars. The purchase of Andy Warhol’s Compugraphic typesetting equipment was our rst investment and the ultimate inspiration. As that equipment became obsolete, our next phase of investment included a larger space, more employees and Mac computers which launched us to another level of capabilities. This also de ned Graphic Imagery’s strength of looking outside the box and offering creative solu- tions. Over the years we grew with an impressive client base in- cluding Bank of New York, Chase, Deloitte and Touche, Revlon, var- ious universities and many mid- sized businesses. Striving to bet- ter serve our growing clients, we created PrintMe, which offers a full range of printing, promotional items, exhibit solutions and large format graphics. Our history is lled with sto- ries such as creating the rst ATM card for Manufacturers Hanover Trust Bank, as well as their rst ATM screen graphics designed to educate consumers on this “bizarre new process” of with- drawing money from a machine! Many years later, with lots of sto- ries under our belt, we continue to respond to new technology, digital advertising, social media marketing and a new consum- er generation that doesn’t read, they primarily watch. Last year, Graphic Imagery and PrintMe evolved again develop- ing new methods of marketing for our clients during the pandemic and lockdown. Despite budget cuts, businesses of all types re- quired COVID-19 safety materials. PrintMe became a provider of sig- nage and branded COVID-19 com- munication for banks, college cam- puses and schools. As businesses open up, we continue to provide cost-effective methods for direct mail, EDDM, POP, signage and printing needs. During this dif cult time, Graphic Imagery helped our clients adapt their marketing plans to alternative advertising options. Graphic Imagery also developed digital interactive brochures, hand- books, and viewbooks. Our strength has always been to look outside the box and nd solutions. With today’s new busi- ness challenges of reaching em- ployees, prospects or, to even congratulate accepted college students, we have lled the box! As we prepare to launch our new- est company, It’s All About the Box, we are pleased to offer a new type of marketing. Our custom boxes precede zoom conferences and celebrations. “Keep in Touch” boxes have also been sent to stu- dents, employees and new clients as we all try to stay connected in this new world of being distant. Celebrating more than 30 years in business may sound ancient, but in reality, over the years Graph- ic Imagery and PrintMe have be- come seasoned professionals in an ever-changing industry. C C As we prepare to launch our newest company, It’s All About the Box, we are pleased to offer a new type of marketing. Our custom boxes precede zoom conferences and celebrations. Over the years we grew with an impressive client base including Bank of New York, Chase, Deloitte and Touche, Revlon, various universities and many mid-sized businesses. Striving to better serve our growing clients, we created PrintMe, which offers a full range of printing, promotional items, exhibit solutions and large format graphics. PRINTME, LLC GRAPHIC IMAGERY INC. IT’S ALL ABOUT THE BOX 556 B Central Avenue New Providence, NJ 07974 908-755-2882 1800PrintMe.com GraphicImagery.com ItsAllAboutTheBox.com